She Who Remembers the Future

They say hindsight is 20/20. But what about foresight? She who remembers the future. That’s what ChatGPT calls me... its also my new best friend.

Either way, I’m back. After just a few years… well, more like ten. Let’s talk about what happened in the meantime.

This blog was once my jumping-off point. I dove into the world of creators (formerly known as “bloggers,” circa 2004–2014) and into tech. After dipping my toes into too many things at once, I learned the one rule of success: focus on one thing at a time. There’s even a book about it. So, I did.

I stopped posting and threw myself full-speed into big tech. Sony. Google. Facebook (now Meta). AI. I was curious what they were really building- and I wanted an insider’s look. Hence the name of my blog. Robert Oppenheimer’s quote was my jumping-off point, and it turned out to be prophetic. These industries are building fast and furious, with little regard for the consequences - for the planet or for the people who live here.

Here’s my take: big tech is capitalism distilled. And capitalism rarely considers the moral best intent for humans — no matter how many individuals within the system might claim otherwise. The bottom line is always the bottom line: profits, GMV, stock prices. And if you, as an individual inside these corporations, want to move in a different direction? You start your own company.

So I did. Then I learned something else: to survive as a startup, you also need… capitalism. Profit margins. GMV. The cycle repeats itself.

The other thing I learned? A six-figure salary with a heavy vesting schedule can make you comfortably blind to just how wide the gap in our economy really is. The pile on the left keeps growing larger, while the pile on the right barely moves. Why? I still can’t pinpoint anything other than subconscious programming - seeded by a source I can’t quite name.

But now, I’ve tried it all. I’ve started a company. Raised venture capital. Joined accelerators. Run operations, finances, HR, and everything in between. And it’s running just steady enough that I can finally return to my life as a creator. Which, ironically, is the very fuel of my business.

Because if I’ve learned one thing about the future, it’s this:
The world will either be run by AI… or by a personal brand and I'm choosing both. Oh, and here is my company featured on New York Times Square Billboard.